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S3E2: Exploring the Brand Collaboration Boom with Glossy's Jill Manoff

Season 3, Episode 2: It seems that every day we're waking up to a new brand collaboration announcement, both amongst natural brand partners and unlikely pairings as well! In this episode, we're joined by Glossy's Editor in Chief Jill Manoff to unpack this boom and explore how retailers can take note to incorporate elements of collaboration to enhance their in-store experience, target a new consumer, and much more. Listen in and don't forget to follow us on instagram @theretaildarwin for polls, episode announcements, and more!

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S3E1: Leveling-up the Sensory Experience In-store

Season 3, Episode 1: When you walk into a store, what you find is so much more than just a visual experience. Today we're talking about the entire sensory experience. Perhaps you're familiar with incorporating the traditional five senses (but if you're not, we touch on this too) so how do you level up? What are brands with big budgets doing, and what learnings can we extract from them to bring to the store level? Listen in and follow to make sure you don't miss an episode.

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S2E9: Creating Community: Ever Dreamed of Opening a Store?

Season 2, Episode 9: Authentic connections within your community and with your customers lead to brand loyalty and opportunities to expand your reach. It doesn't happen overnight, but there are several ways to jumpstart your community-building efforts. Episode 4 joins WS Development's Field Marketing team to identify top ways you can show up in your communities. Tune in to the rest of the season to continue on the journey and learn how you can make a dream a reality and DM us at theretaildarwin.com to tell us what your store would be!

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S2E8: Be a Goal-getter: Ever Dreamed of Opening a Store?

Season 2, Episode 8: getting goals, identifying key performance indicators (KPIs) and creating a sales calendar to project revenue goals are essential when strategizing business performance. Episode 4 joins WS Development's Asset Strategy and Development team to explain how you can use KPIs to get ahead. Tune in to the rest of the season to continue on the journey and learn how you can make a dream a reality and DM us at theretaildarwin.com to tell us what your store would be!

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S2E7: Marketing Matters: Ever Dreamed of Opening a Store?

Season 2, Episode 7: Marketing is part art, part science. Whether you're opening a permanent store or promoting a pop-up, do your research, know your goals and make a plan to stay on track. Episode 4 joins the team behind @seaportbos to explain the most impactful marketing practices to implement into your store strategy. Tune in to the rest of the season to continue on the journey and learn how you can make a dream a reality and DM us at theretaildarwin.com to tell us what your store would be!

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S2E6: Behind the Scenes of Retail Ops: Ever Dreamed of Opening a Store?

Season 2, Episode 6: Retail Operations is the term used to describe all the activities that keep the store functioning well. It is more important than ever for retailers to understand and adopt the practices and technologies designed to help stores reach optimal performance. Episode 6 joins WS Development's Retail Experience and Incubation team to take you behind the scenes of retail ops. Tune in to the rest of the season to continue on the journey and learn how you can make a dream a reality and DM us at theretaildarwin.com to tell us what your store would be!

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S2E5: Dream Teams: Ever Dreamed of Opening a Store?

Season 2, Episode 5: The most important part of any store is the people who bring your product and space to life. Taking the time to educate, train, and inspire passion in employees can boost your bottom line. Episode 5 joins WS Development's friend and owner of Injeanius Alison Barnard O'Brien to discuss talent in the retail industry. Tune in to the rest of the season to continue on the journey and learn how you can make a dream a reality and DM us at theretaildarwin.com to tell us what your store would be!

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S2E4: A Feast for the Senses: Ever Dreamed of Opening a Store?

Season 2, Episode 4: When visual merchandising is done well, it adds value to your brand and can help you gain a competitive advantage in the marketplace. Your store should create an experience that stimulates your customers' senses using lighting, music, scents, digital touchpoints and product displays. The Retail Darwin Podcast's second season is all about "talking shop." Have you ever dreamed of opening a store? Episode 4 joins WS Development's Retail Experience and Incubation team to explain the musts of visual merchandising your store. Tune in to the rest of the season to continue on the journey and learn how you can make a dream a reality and DM us at theretaildarwin.com to tell us what your store would be!

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S2E3: Signs & Designs: Ever Dreamed of Opening a Store?

Season 2, Episode 3: Building our your store is a big deal. The way your space looks should be informed by your product and the customer's experience. First impressions matter, and the way your customer feels in the store can impact their purchasing decisions.The Retail Darwin Podcast's second season is all about "talking shop." Have you ever dreamed of opening a store? Episode 3 meets WS Development's Studio and Retail Experience & Incubation teams to help break down the design process. Tune in to the rest of the season to continue on the journey and learn how you can make a dream a reality and DM us at theretaildarwin.com to tell us what your store would be!

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S2E2: Location, Location, Location: Ever Dreamed of Opening a Store?

Season 2, Episode 2: Where do your customers already spend their time? When choosing a spot for your shop, try to meet them where they are. The Retail Darwin Podcast's second season is all about "talking shop." Have you ever dreamed of opening a store? Episode 2 joins WS Development's leasing team to help navigate the big question: where should your store be?! Tune in to the rest of the season to continue on the journey and learn how you can make a dream a reality and DM us at theretaildarwin.com to tell us what your store would be!

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S2E1: Building Your Brand: Ever Dreamed of Opening a Store?

Season 2, Episode 1: Your brand is your chance to stand out from the crowd. The Retail Darwin Podcast's second season is all about "talking shop." Have you ever dreamed of opening a store? Start here with Episode 1 as we speak to WS Development's experts in brand building. Tune in to the rest of the season to continue on the journey and learn how you can make a dream a reality. DM us at theretaildarwin.com to tell us what your store would be!

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S1E4: Clienteling the Future with Klaviyo

Season1, Episode 4: Have you ever gotten a text message from a brand? With the world of retail tech fast approaching a new norm in clienteling, we're sitting down with Boston-based email and SMS tech giant Klaviyo to explore the evolution of clienteling in the retail industry. Listen in as we discuss with Lacey Berrien, Klaviyo's Head of PR, and talk about small business, incentivizing in-store shopping, Klaviyo's Owned Growth Grant at The Current in Boston's Seaport, and much more.

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S1E2: Smoke & Mirrors: The Science Behind the Fitting Room

Season 1, Episode 2: In this episode we're back to discuss a particularly hot topic in the retail world: the fitting room. As consumer habits evolve, how does the concept of the try-on evolve, too? From virtual reality to fitting rooms without mirrors, listen in to this discussion between our hosts to hear about what's working and what's probably missing the mark. Read more about the fitting room at theretaildarwin.com in "Mirror Mirror" and follow along on Instagram @theretaildarwin.

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S1E1: Retail Evolution

Season 1, Episode 1: we kick off with a conversation surrounding retail's evolution with author and retail expert Ron Thurston. Listen in as Taylor West and Carina Donoso from WS Development's Retail Experience and Incubation team explore how retailers should consider approaching the upcoming season, look into local markets, and think differently about the physical space.

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